The study, which was conducted in October, found that nearly half of Gen Z respondents (47%) and a third of millennials surveyed said they prefer to watch social video and live streams, compared to 24% and 27% who prefer old and new TV shows and 11% and 18% who prefer old and new movies, respectively.

Does Gen Z prefer video content?

About 60% of Gen Zers surveyed said that they prefer watching user-generated content videos because its easier to find something to watch. Nearly 50% said they spend too much time looking for streaming content to watch.

Does Gen Z like Netflix?

Compared to prior generations, Gen Zers are more inclined to watch streaming services like Netflix rather than traditional television. They are also less committed TV watchers. They are more inclined to fast-forward through and only watch their favorite scenes or the most well-liked episodes.

What type of content do Gen Z like?

Podcasts are also gaining popularity among Gen Zers, with podcast listening projected to rise significantly by 2027. Gen Z is all about gaming, showing higher engagement rates compared with previous generations. This generation's media habits reflect a clear shift toward digital experiences and interactive content.

What Gen Z likes the most?

Gen Z's standout priorities for 2024 are centered around self-enrichment: things like starting new jobs, learning new skills, reading more, or finding love.

Gen Z needs more slacker movies

Is Gen Z the smartest Gen?

A growing discourse suggests that Generation Z (Gen Z) is endowed with higher cognitive abilities compared to their predecessors, the Millennials. This assertion prompts an exploration into the unique characteristics and experiences that might contribute to the perception of heightened intelligence within Gen Z.

What does Gen Z find attractive?

Gen Z daters want to find someone who matches them in socioeconomic status, education level, and career goals—someone like them but better.

How long will Gen Z live?

The members of Generation Z, the oldest of which are now in their 20s, on average are expected to live to 100 and beyond. Health technology may or may not eventually lift Gen Zers well past that. They could be the generation that collectively hits the biological ceiling.

What does Gen Z consider fun?

Plus, when Gen Zers do actually have fun, it tends to lean towards more wholesome activities, like house parties (sometimes even themes house parties) and crocheting. Lots and lots crocheting apparently. Grocery stores are the new clubs. Love that self care is considered entertainment these days.

How do Gen Z dress?

While Gen Z embraces baggy, low-rise pants in fun prints, millennials cling to their high-waisted, skinny-fit denim. "A great alternative to try for mom jeans since they're not as trendy right now would be high-waisted, wide-leg jeans," she said. "They're longer; it hits you where you can still wear your booties.

What do Gen Z want to watch?

Millennials and Gen-Z Want Original Movies and TV, Not Remakes, New Streaming Survey Says. Nearly three-quarters of respondents to a study commissioned by Tubi said they want stories produced by "independent and small-time creators."

Does Gen Z like music?

Research shows that Gen Z tends to be very reflective. Like everybody, they want a sense of belonging, so listening to music that reflects their mood isn't going to stop just because it's summer. It's probably a habit that's trending all year amongst that generation.

Does Gen Z like reading?

“The gen Z book sphere is incredibly broad,” says Hali Brown, the 28-year-old co-founder of Books on the Bedside, a popular TikTok account dedicated to gen Z reading habits. “There is a lot of appreciation for literary fiction, memoirs, translated fiction and classics in particular,” says Brown.

What are the media habits of Gen Z?

Gen Zers go for digital media

After all, news can be accessed via social media these days, and music is more accessible through streaming, so print and radio are of limited appeal to young consumers. Gaming also accounts for a fair portion of Gen Z's time spent with entertainment.

Is TikTok good for Gen Z?

Multiple polls have found TikTok to be the top source of news for Gen Z, and an increasingly popular source for Americans overall. A 2023 Pew survey found that one-third of adults under 30 regularly scroll TikTok for news, up 255% since 2020.

Do Gen Z like influencers?

In particular, Gen Z trusts influencers more than ever before due to their relatability and unbiased opinions. Influencers often engage with their followers in various ways, from hosting meet-ups to live streaming their daily lives on social media platforms.

What does Gen Z struggle with?

Gen Z Struggles With Mental Health

According to McKinsey, over half (55%) of Gen Zers report having either been diagnosed or receiving treatment for a mental health condition, compared to 31% of people aged 55 to 64, who have had decades longer to seek and get treatment.

Is Gen Z well behaved?

Happiness and personal values. The Economist has described Generation Z as a more educated, well-behaved, stressed and depressed generation in comparison to previous generations.

What does Gen Z do at night?

Gen Z, or as some playfully dub them, “Gen Zzz,” is increasingly tucking in by 9 pm to secure a solid nine hours of rest. This trend is not just about catching Z's earlier but is intertwined with a conscious decision to eschew late-night socializing and alcohol consumption in favor of self-care and productivity.

Is Gen Z aging quicker?

Don't Worry, Gen Z, Your Face Isn't Aging Faster Than Others.

How much of Gen Z is overweight?

Rates of type 2 diabetes and obesity

This is closely linked to rates of childhood obesity and obesity. More than half of Gen Z adults – about 56% of Americans ages 18 to 25 – are overweight or obese.

How does Gen Z flirt?

Those in Gen Z can also be too relaxed with their intentions, which is known as “micro flirting,” dating coach Connell Barrett said. “They can be a little bit too subtle and come across maybe as friendly but not flirtatious, or socially interested but not making it clear they have romantic interest.

Why is Gen Z dating hard?

(Data, Advice, Trends and Expertise) report, many Gen-Z daters cite fear of rejection and being cringe amongst their top concerns. Older generations of daters may have more experience with the discomfort of dating rejection.

Are Gen Z more likely to be single?

An overview of Millennial and Gen Z dating statistics

They value freedom and independence. 75% of Gen Z are single. 44% of millennials are married.