Barbie represents how women can do anything now. For young women, it's saying they can be anything they want to be with hard work and perseverance. The movie is a feminist masterpiece—Barbie represents female empowerment, women being fearless.

What makes Barbie so popular?

It's not just the organic nostalgia and universality around “Barbie” that contributed to its rocketing success — it was a savvy marketing campaign. From the get-go, it was clear it would be the summer of pink as several brands collaborated with “Barbie” and ads flooded social media.

What is special about Barbie?

Barbie is the most diverse fashion doll on the market. Barbie is sold in 150 countries worldwide. Barbie has products in over 50 categories, including food, fitness, and clothing. The Barbie brand has over 99% brand awareness globally.

Why is everyone obsessed with Barbie right now?

Perhaps we're obsessing over this movie's extended universe because we're craving a piece of our childhood in stressful times, but maybe it's also because we can't escape it online. In a way, people aren't just obsessed with Barbie, but they're obsessed with pink, which is synonymous with the brand (and brazenly so).

What age do girls stop playing with Barbies?

Some kids may lose interest in dolls around the age of 5 or 6, while others may continue to play with them into their pre-teen years. There really isn't a "magic age" at which all children suddenly stop playing with dolls - it varies from child to child.

Why Everyone is Talking About The Barbie Movie

What percent of girls own a Barbie?

Even in demanding positions, though, Barbie retained her fashion sense. Factoyd: Ninety percent of American girls own at least one Barbie doll, and the average girl owns 10!

What is a famous line from Barbie?

2 "Humans only have one ending.

One of the many things Ruth tells Barbie is, “Humans only have one ending. Ideas live forever.” Some of the film's most poignant lines and moments come from the conversation between the important Barbie character Ruth and the protagonist.

What is the most popular Barbie ever made?

Among the iterations of the iconic doll is “Totally Hair” Barbie, which, according to the Guinness World Records, is Mattel's bestselling Barbie doll to date. According to the company, the “Totally Hair” Barbie, released in 1992, sold more than 10 million dolls worldwide.

Why does Barbie always wear pink?

While the original Barbie doll, meant as a high fashion toy, didn't have pink marketing, in the 70s, Mattel made a push to market the doll to young girls, instead of adolescent girls, and used pink as the main color for the doll's brand identity.

What is the #1 Barbie?

Original Barbie (1959): $27,450

Released in 1959, the first-ever Barbie doll, also known as "No. 1 Ponytail," features golden hair, a black-and-white bathing suit and blue eyeshadow.

What age are Barbie dolls aimed at?

The prime demographic for Barbie dolls are girls aged between 3 and 12 years old, according to market research across the years. Can the same be said for Barbie, Greta Gerwig's upcoming movie based on the iconic Mattel toy line? It depends where you live in the world.

Who is the target audience for Barbie?

Mattel's Barbie demographic may be young girls between ages 3-12, but the target audience of Gerwig's 2023 film far exceeds this population. Female viewers of every era largely compose Barbie's projected public, from the Silent Generation, who purchased the first Barbies for their children to Gen Alpha, the newest ...

Is Barbie getting less popular?

For the second quarter of 2023, which ended weeks before the movie's release, worldwide sales of Barbie to retailers excluding adjustments actually fell 6%.

Why is Barbie so skinny?

The doll's creator, Mattel, claims that the proportions were created for the ease of dressing and undressing the doll, not replicating the realistic size and shape of an adult woman. However, there is no such rationale for the very thin representation of Barbie in her TV show, movies, books, and range of online games.

What is the rarest Barbie doll?

Who was Barbies biggest competitor?

“Sindy is Barbie's biggest rival, no doubt about it,” Reynolds said.

What is the best selling doll of all time?

Barbie is one of the best selling toys ever. Here are the most popular Barbie dolls of all time. No other doll in American history is more famous than Barbie, whose full name is Barbara Millicent Roberts. She is what every girl wanted to have as a child.

What's the coolest Barbie?

The best picks for the dolls themselves are the movie tie-in Barbie (as she's perfect as both a collector's item as well as a toy for children who have seen and loved the Barbie movie), the Totally Hair Barbie with her host of accessories and the gimmick of being able to style her long hair, and the Made To Move ...

What were Barbie's first words?

1992. Barbie speaks. Her first words included phrases like "I love shopping" and "Math class is tough." The latter phrase received backlash from several female advocates accusing Mattel of perpetuating gender stereotypes.

What was Barbie's real name?

Barbie, in full Barbara Millicent Roberts, an 11-inch- (29-cm-) tall plastic doll with the figure of an adult woman that was introduced on March 9, 1959, by Mattel, Inc., a southern California toy company. Ruth Handler, who cofounded Mattel with her husband, Elliot, spearheaded the introduction of the doll.

What is the weird Barbie quote?

"I'd like to see what kind of nude blob he's packing under his jeans." — Weird Barbie.

Why do girls love Barbie so much?

Barbie is always the role model of every girl out there. Every girl is so engrossed in the character of the doll barbie. Barbie started as a fashion toy but now this is a role model of a strong and positive character. There are all types of Barbies like in shapes, in size and representing diverse ethnicities.

Are there Barbies with disabilities?

According to Mattel, Wheelchair Barbie was the second most popular Fashionista doll in 2020 and remained among the top ten most popular dolls globally in 2022, proving that there is massive demand for dolls with disabilities.

Why girls are rejecting the new curvy Barbie?

Notably, when asked why they would not want to play with her, at least 25 percent of the girls said it was because curvy Barbie was fat, chubby, or "big." The tendency to idealize thin bodies and show negative attitudes toward fatter bodies has implications for how children treat each other.